Thursday, June 12, 2014

Styles Make Fights.... How Yosemite and iOS8 give Apple a Fighting Chance Against Google and Andriod

Thanks for reading another blog posting and welcome!!!

If you just read my previous blog recently then you know how excited I am about the announcements at #WWDC last week (sarcastic of course). Well after reading posts and articles and seeing the event multiple times to examine what was announced and trying to digest the nuts and bolts of it.... There will some nice surprises in the works coming soon to users.

Lets not look at the surface of the announcements because we can all understand that iOS can relay to OSX... but what does that mean and why do I care???

Looking beneath one step further I am seeing that Apple is developing an entirely different #ecosystem for iOS.... maybe a true ecosystem for the user. Previously we all judged and considered Apple vs Google strictly on software and hardware and stock applications and the abilities of the applications to get you deeper and more personal information and data, knowing what you want before you knew it or knowing exactly what you searching like 2 people finishing up each other (sentences)<=== thats supposed to be blank BTW...

Apple has Numbers and Pages to compete with Excel and Word and that is failing while Google integrated a Docs and Pages program for free into their Cloud Drive application which is super convenient and also FREE!! Apple has push integrated new features in iOS that WOW'd iOS users and was heavily mocked by Android users who have been using similar features in previous builds....

Well enough with the obvious... As far as Innovation and ground breaking, few of us believe Apple is capable of this anymore... well until last weekend. Watch the WWDC carefully and notice not only the new features, but this is describing a totally new ecosystem that is not seen on specifications and pixels, but in userability and convenience to do things better.

In my opinion Apple has now taken the back seat in introducing innovation and is going off the beaten path of perfection, perfection of the user experience that people have been missing and don't know about. Apple has just redefined ecosystem and what you can do with it, you Macbook knows what your iPad/iPhone is doing and can finish emails, features are crossed integrated not only in applications and also in devices. Multiple devices have multiple uses before that have not been available before. You phone is now a "hotspot" for your Mac, automatically, your Mac is now your phone, you can start an email in iOS and finish it on your Mac.

To productivity people these are the things that are going to change and affect our lives and a daily basis. These are the features that are not easily found in specs and these are the things that can make 1 person as productive as two. Now Google and Android have dominated the phone market, activations, technology, camera phones and social networking.. but now at least Apple can something to get them back into the game and can begin to be a little exciting again..

Thanks for reading!

Podcast coming soon!!!



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